Eco Friendly Sell Sheet Printing

Eco Friendly Printer prints sell sheets for manufacturers, food and beverage brands, distributors, service companies and startups. A sell sheet, also called a one-sheet or product sheet, is a single page that tells a buyer what a product or service is, why it matters and how to order. Sales teams hand them out at trade shows and meetings, leave them behind after calls and include them in presentation folders. We print sell sheets on recycled paper with soy-based inks.

Common uses for sell sheets

• Trade show handouts and booth literature
• Leave-behinds after sales calls and buyer meetings
• Product launches for retail buyers and distributors
• Wholesale pricing and ordering information
• Service overviews for B2B clients
• Inserts for presentation folders and media kits

Sizes and formats

The standard sell sheet is 8.5 x 11 in, printed on one or both sides. The front usually carries the product image, the main benefit and key features, and the back carries specifications, pricing or ordering details. An 11 x 17 in sheet folded to 8.5 x 11 in gives four pages for a product line or a longer story. For a larger range of products, a catalog or booklet may be a better fit. Our flyer and brochure size guide compares the common formats.

Paper options

Sell sheets are usually printed on 100lb text or 80lb to 100lb cover. Text weight is easy to fold and mail, while cover weight feels more substantial in a buyer's hand and holds up better at a trade show. Uncoated recycled paper is easy to write on during a meeting, and a matte or satin finish gives photos more color. Our paper weight guide explains how text and cover weights compare.

How the eco choices apply to sell sheets

Sell sheets are printed in large numbers and many are left behind, so ordering the right quantity matters. Digital printing makes short runs affordable, so you can print what you need for one show and update the sheet before the next one. Printing on recycled paper with soy-based inks lowers the impact of each sheet, and a QR code linking to your full product list keeps the printed sheet short. For brands with a sustainability story, a note about the recycled paper on the sheet supports that message. See our guide to sustainable marketing materials for more ideas.

What to include

• A clear headline that states what the product does
• One strong product photo
• Three to five key benefits or features
• Specifications such as sizes, case packs or UPC codes when buyers need them
• Pricing or a note on how to request pricing
• Contact details, website and a QR code

How ordering works

Send your artwork, the size, the quantity and the date you need the sheets. You can start your order online. We will recommend a paper and give you a price before anything is printed. Most orders are ready in one to two weeks from artwork approval. For trade show planning, see our guide to trade show booth ideas and our page on printing for events and trade shows.

Common questions about sell sheets

What size is a sell sheet?

Most sell sheets are 8.5 x 11 inches, printed on one or both sides. An 11 x 17 inch sheet folded in half gives four pages.

What paper should I use for a sell sheet?

100lb text works well for sheets that will be folded or mailed. 80lb or 100lb cover feels more substantial and holds up better at trade shows.

What is the difference between a sell sheet and a brochure?

A sell sheet is a single flat page focused on one product or service. A brochure is usually folded and covers a wider range of information.

Can I order a small quantity for one trade show?

Yes. Short runs are printed digitally, so you can order what you need for one show and update the sheet before the next.

• 8.5 x 11 in, one or two sides
• 11 x 17 in folded to four pages
• 100lb text or 80lb to 100lb recycled cover
• Short digital runs for a single show
• Sized to fit presentation folders